-
vivo廣告投放策略 | 電商行業新客vivo商店廣告投放指引
一(yi)、什么是(shi)電(dian)(dian)(dian)(dian)(dian)(dian)商(shang)(shang)(shang)？電(dian)(dian)(dian)(dian)(dian)(dian)子商(shang)(shang)(shang)務(wu)：簡稱電(dian)(dian)(dian)(dian)(dian)(dian)商(shang)(shang)(shang)，是(shi)指(zhi)在互聯網上(shang)以電(dian)(dian)(dian)(dian)(dian)(dian)子交易方式進行(xing)交易活(huo)動和相關服務(wu)活(huo)動，是(shi)傳統商(shang)(shang)(shang)業活(huo)動各環節(jie)的電(dian)(dian)(dian)(dian)(dian)(dian)子化、網絡化。通俗一(yi)點來說(shuo)，電(dian)(dian)(dian)(dian)(dian)(dian)商(shang)(shang)(shang)就(jiu)是(shi)指(zhi)的在互聯網上(shang)提供商(shang)(shang)(shang)品交易服務(wu)的平臺和內容。最(zui)主流(liu)的三種電(dian)(dian)(dian)(dian)(dian)(dian)商(shang)(shang)(shang)模式分為：B2C、C2C和B2B。細分行(xing)業：綜合電(dian)(dian)(dian)(dian)(dian)(dian)商(shang)(shang)(shang)、折扣(kou)電(dian)(dian)(dian)(dian)(dian)(dian)商(shang)(shang)(shang)、垂直電(dian)(dian)(dian)(dian)(dian)(dian)商(shang)(shang)(shang)、社交電(dian)(dian)(dian)(dian)(dian)(dian)商(shang)(shang)(shang)等二、電(dian)(dian)(dian)(dian)(dian)(dian)商(shang)(shang)(shang)廣告營(ying)銷鏈路分析1、電(dian)(dian)(dian)(dian)(dian)(dian)商(shang)(shang)(shang)如何盈利?電(dian)(dian)(dian)(dian)(dian)(dian)商(shang)(shang)(shang)本(ben)質(zhi)上(shang)是(shi)一(yi)門(men)流(liu)量(liang)生···
- 發布時間：2024-04-03
- 作者：巨宣網絡
- 來源：本站
- 瀏覽量（154）
- 點贊（249）
-
vivo廣告推廣 | vivo應用商店廣告投放指引
一、vivo應用商(shang)店廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)準備(bei)期(qi)vivo廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)營銷平臺可(ke)創建vivo商(shang)店廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)和(he)vivo信(xin)息流廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)，兩者可(ke)同時存(cun)在(zai)，其投(tou)放邏(luo)輯(ji)獨立，需(xu)區分(fen)(fen)對待vivo廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)準備(bei)期(qi)vivo廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)上(shang)線期(qi)vivo廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)優化期(qi)分(fen)(fen)析廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)主需(xu)求選擇(ze)適合(he)的資源投(tou)放邏(luo)輯(ji)要點創建廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)命(ming)名預算分(fen)(fen)配數據分(fen)(fen)析路(lu)徑效果指標分(fen)(fen)析商(shang)店優化思(si)路(lu)1、分(fen)(fen)析廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)主需(xu)求你了解你所服(fu)務的廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)主的推(tui)廣(guang)(guang)(guang)(guang)需(xu)求和(he)目標嗎?在(zai)熟悉(xi)廣(guang)(guang)(guang)(guang)告(gao)(gao)(gao)···
- 發布時間：2024-03-29
- 作者：巨宣網絡
- 來源：本站
- 瀏覽量（499）
- 點贊（152）
【 服務熱線 】4009602809